Responsibilities

Under the City Council-Manager form of government, the City Manager is responsible for executing Council direction; provides strategic leadership and implements City Council policy directives, provides day-to-day oversite to all City departments; is responsible for public safety coordination; contract administration; and short- and long-term organizational planning consistent with City Council direction.  The City Manager ensures that information is effectively communicated to the public, City staff, elected officials, and the media. The City Manager’s office also provides reports, analysis, and other information to the City Council and Local Redevelopment Authority on an ongoing basis.

In addition, the department performs human resource functions, public information, economic development, labor negotiations, and develops short and long-term organizational and planning goals.

Strategic Goals (Click Here)

Request for Proposal

Community Engagement Strategy & Communications Plan

Submittal Deadline:  Thursday, December 11, 2025 at 5:00 pm

Download a Copy of the Request for Proposal Here

Questions and Responses to Request for Proposal

The City of Riverbank is seeking the services of a qualified professional or firm to assist in the creation of a Community Engagement Strategy and Communications Plan (Plan).  The Plan is envisioned as a comprehensive document to guide communications and engagement for the City of Riverbank. The Plan shall focus on the successful, consistent, effective, and collaborative approach to engaging City Council, City employees, residents, visitors, and stakeholders. This includes clearly defining the messages, priorities, strategies, and tools the City will deploy.

The Plan aligns with the strategic priorities of the Riverbank City Council, particularly Goal 2, Improve Public Communication. As such, the goal of the Plan is two-fold, one is to improve community and stakeholder engagement with a set of tools and priorities to offer access to information and amplify meaningful participation in and a broad understanding of City services, initiatives and resources, and second is to create guidance and establish best practices for the City Council and City Staff on external communication with our community.  

As part of this Plan, a set of measurable communications and engagement outcomes will be put in place to refine the focus of City communications. As this document is both responsive and proactive, the Plan will lay out a framework for City staff and stakeholders to regularly review and adapt to the evolving needs of the City with a pulse on shifting trends in the world of civic engagement and communication.